It's weird in a Good way
Lenovo asked us to create online engagement around their new Goodweird Platform. The solution needed to capture all the weird yet awesome features their Yoga Products have as well as establishing what Goodweird stands for. We created an online gamification campaign with a whopping 200 mini-games with references to all the Goodweird stuff the internet and Lenovo have to offer.
Create engagement around the new Lenovo platform. Highlight product features and advantages in a inspiring way
The Lenovo #GoodWeird game is an online computer game that goes on an on. 10 levels in 20 mini games randomised for every entry constantly keeping the players attention. Funny, addictive and hard.